Our Story

Back in 2000, while everybody else was barreling down to their fortified basements, readying to defend their stockpiles of distilled water and fruit jerky, we optimistically decided to open an unconventional little gift store that sold jewelry, housewares, and anything else that tickled our fancy. Happily, that whole apocalypse thing blew over pretty quickly. But we’re still here, humbly accepting “Best Gift Shop In Indianapolis” awards on the regular, and relentlessly seeking out new offerings for you to present on every birthday, holiday, and—what the hey—Thursday.

Around the 2016 election, we started to be more transparent about our core values of creating community with love and acceptence—which align with our country’s best intentions of life, liberty, and the pursuit of happiness FOR ALL. Now, more than ever, it's imperative to come together to support each other, and work for the world we want to see—one that celebrates diversity, respects reproductive freedom, values Black Lives, welcomes refugees, champions LGBTQ2S+ rights, respects and cherishes gender identities, regards health care as a human right, protects our planet, sheilds our youth from gun violence, believes in science, safeguards peace; and acknowledges, remembers, and learns from history.

To further support our values, in the tumultuouts summer of 2020, we established a philanthropic extension to our retail business. The Silver in the City Silver Linings Fund (at the Central Indiana Community Foundation) was created to participate in addressing racial disparities in housing, healthcare, education, employment and criminal justice within Central Indiana communities.

At our core, we're a brick and mortar shop where living our values and providing a welcoming, fun, informative shopping experience are of the utmost importance. Come visit us and you'll find oh so much more than we have online, plus super friendly and helpful sales staff to share product knowledge, offer gift suggestions, and reach items on the top shelves for you!

Our flagship store is located at 434 Massachusetts Avenue, in Downtown Indianapolis. ph. 317-955-9925

You can also find us in Carmel, Indiana at 111 W. Main Street, Suite #150 ph. 317-993-3669